Re-Writing the Rules for Women’s Leadership with Helen Appleby

“I want to change corporate life for the better. It didn’t have to be as hard as it was for me. I want it to be better for the women that are coming behind us now.” Helen Appleby, Executive Coach and Women’s Leadership Trainer, is passionate about helping people, particularly women, navigate their careers and write their own rules for success. In this episode, Helen discusses how she uses her past experiences to help other women make their work visible while navigating uneven corporate standards. Listen in to learn strategies for reducing unconscious biases and giving women the recognition they deserve.

Guest Info

Hellen Appleby, Founder - Powerful Growth Group (Executive Coaching & Leadership Development)

Helen works with CEO's and senior leaders to grow their leadership style, build high performing teams, take their career to the next level or design their legacy.

Being senior means that it is so much harder to get the honest feedback that you need to grow. Helen gets honest feedback for her clients and tells them the truth, even if it’s tough, so that they can be grounded in the reality that they need to grow.

Being successful can also be lonely. Helen understands the loneliness of leadership because she has been there. She knows firsthand how it feels to be surrounded by people and still feel alone because there is no-one objective that you can ask. Helen is that confidential, judgement free sounding board for the big vision, the critical decisions, and the highs and the lows on the journey too.

Learn more at


Show Notes

Key takeaways from this episode:

  • To eliminate unconscious biases in workplaces, we must first recognize them
  • Focus more on listening to make sure everyone is heard, and you’re getting the full story
  • Analyze what value you bring with your work, and make that value known

What to listen for:

[02:09] Helen’s journey to becoming an author

[11:21] Pinpointing unconscious biases in the workplace

[17:51] The importance of asking for advice

[25:53] The endless possibilities of sponsorship

[32:23] Helen’s self-limiting story

[38:54] Quick questions with Helen

[41:31] Helen’s challenge to leaders for making a more human workplace


Additional Resources

Follow Helen Appleby on Social Media

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